Brand Bloom
Supportive & strategic marketing to make your brand bloom!
Year
2023
Industry
Agency
Services
Visual Identity
The Challenge
Brand Bloom had outgrown their original brand identity. As their client roster evolved toward women-owned small businesses expanding their digital marketing, founder Allie Bloyd knew the visual identity needed to catch up.
The challenge? Standing out in a sea of indistinguishable digital marketing agencies while communicating something most agencies only claim: genuine, relationship-based partnership over transactional service.
The Solution
Allie's brief was perfect: 'I want to be jealous of our brand.' So we gave her something to be jealous of: a color-forward identity that refuses to blend in.
The flower motif stays (it's literally in the name), but we added momentum through a looping 'L' that threads through the entire system. Vibrant, confident color does the heavy lifting, while clean typography and flexible design elements keep it professional enough for client presentations and bold enough for Allie's vision.
© 2026 TwoLips Creative
© 2026 TwoLips Creative